From a humble beginning in 1967 manufacturing Bangles & PVC Chappals, Cello Group has
successfully diversified into a wide range of products, which includes plastic houseware, steel
houseware, glassware, opal ware, melamine, kitchen appliances, moulded furniture, air cooler,
household cleaning products and more.
“Cello”
is the largest selling and
the most trusted
houseware brand in India.
MANUFACTURING
OUR MILESTONES
- 1967
Formation (Pvc Footwear & Bangles)
Formation (Pvc Footwear & Bangles)
September 13, 1967 - 1982
Plastic Houseware
Plastic Houseware
September 13, 1982 - 1994
Moulded Furniture
Moulded Furniture
September 13, 1994 - 1995
Writing Instruments
Writing Instruments
September 13, 1995 - 1997
Oral Care
Oral Care
September 13, 1997 - 2005
Bubble Guard Sheets
Bubble Guard Sheets
September 13, 2005 - 2007
Real Estate
Real Estate
September 13, 2007 - 2013
Kitchen Appliances & Prego Glassware
Kitchen Appliances & Prego Glassware
September 13, 2013 - 2014
Stationery & Paper Products
Stationery & Paper Products
September 13, 2014 - 2015
Melamine Ware & Tools & Dies
Melamine Ware & Tools & Dies
September 13, 2015 - 2016
OpalGlass, Cleaning Divison & Air Coolers
OpalGlass, Cleaning Divison & Air Coolers
September 13, 2016
OUR VISION
Is to be india’s most preferred household brand with innovative &
aesthetically superior products at affordable prices.
OUR VALUE
We are committed to a culture of learning, creativity, continuous improvement & innovation.
We exhibit honesty and integrity at all times.
We believe in freedom, give everyone a voice and power to perform.
We are strongest together, this comes from a shared vision, common purpose, supportive and collaborative working.
Socially and environmentally, we always act in a safe and ethical manner.
